Potential workshops: What is important when introducing AI?


  • Workshop format “Unlocking AI” offers clients a practical insight into the technology  
  • Anchoring AI as an indispensable tool in corporate processes  
  • Example client Ottobock: focus on knowledge transfer and planning of measures


Munich, 8th September 2023: Ray Sono consistently drives forward the practice-oriented implementation of artificial intelligence in companies. The workshop format “Unlocking A” aims to help employees overcome reservations and encourage them to use AI correctly. The sessions are divided into three blocks: an inspirational keynote, four practical stations, and the derivation of measures for the company’s own processes.

New tools are needed

In order to identify the optimal solutions for diverse and brand-specific challenges, one thing above all is essential: testing. During the interactive workshop with our client Ottobock’s marketing team, the participants used AI tools such as Bing AI, Perplexity AI or Midjourney to run through the stages of fictitious marketing campaigns from research to final rollout and at the same time familiarised themselves with the variety of possible applications. They were able to identify potentials, rethink team processes and decide on concrete measures. With the “Unlocking AI” workshops, Ray Sono wants to reduce reservations, transfer knowledge, arouse curiosity and provide clients with new tools – the necessary equipment to successfully master and help shape the digital future and its challenges.

In order to anchor AI in corporate processes, it is important to relieve our clients’ fears of this all-changing technology and, at the same time, to convey that it is already an indispensable tool that makes the employees’ work many times more efficient.

Sebastian Krüger, Member of the Executive Board, Ray Sono

Leveraging the full potential of AI in daily work   

The workshops are just one component of Ray Sono’s extensive activities in the AI field. In addition to established event formats such as Ray Talk and AI Monday®, the digital experts devote themselves to the development of intelligent AI solutions, test the latest tools in their daily business and support companies in evaluating and efficiently using the methods from the research field of artificial intelligence. Whether it is digital marketing, e-commerce, sales or other business areas – the strategic use of AI will strengthen companies in the long term.

„Unlocking AI" workshop modul

What are the Conditions?
4-hour remote session
Suitable for 10–15 participants
Customisation gladly upon request
Ready for YOU now!


The workshops are customised for different industries, companies and departments. If you are interested, we look forward to hearing from you and will be happy to submit a non-binding offer.  


Contact person

Contact person

Nicolas Escherich
Member of the Executive Board
Contact us here

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