Digital product & service development

We build digital products and services that are creative, innovative, and in touch with users.

How do you determine whether a digital product or service idea has a chance? Does it really give users added value? Is it linked to the core product so that it extends the value chain? How can the product team keep the larger goal in mind? We support our clients from the initial planning, ideation, design and development all the way to the rollout.

In three steps to a marketable product

Discover

Together with our clients, we develop new digital product ideas or fine-tune existing ones. We develop a convincing value proposition with a sustainable business model.

  • Research (Trends, Customer)
  • Ideation
  • Product vision
  • Design sprints
  • Business model design
Build

We build prototypes, test the problem-solution fit with users, and develop a first scalable MVP within weeks.

  • Proof of concept
  • Go-to-market strategy
  • Code sprints
  • MVP scoping
  • Prototype development
  • Software design
Scale & adapt

We accompany the product roll-out as well as its scaling and further development after launch or market introduction. 

  • Modelling/further development
  • Agile testing
  • Feature development
  • Digital operations

Our central success factor in the development of digital products and services is our interdisciplinary project team made of strategists, UX and UI designers, and developers. They cooperate closely - with each other and with the customer - right from the start as well as throughout all phases.

Sebastian Krüger, Member of the Ray Sono Executive Board

The design sprint as kickstarter for product & service design

Rapidly developing user-centred ideas with the Product Design Sprint.

In only 5 days, we have a concrete, tangible solution.

Interdisciplinary teams of expert designers, developers, innovation managers, strategists and business consultants, for example, contribute their broad mix of skills to the process. This ensures that many different perspectives are taken into account. 

The result of the sprint is a working prototype that can be used to obtain feedback on the solution at an early stage. It can also serve as a direct jumping-off point for developing the subsequent MVP. In addition, the working prototype is the basis for the early prioritisation of features in the backlog, unearthing of complexities, and consideration as well as definition of to-do's for the operationalisation phase.

Quick verification of technical feasibility with the code sprint – without costly outlays

The idea is now on paper – but how can you verify the technical feasibility of a product or service without great financial investments?

We like to use code sprints to achieve quick solutions. Within three days, we develop a basic idea of the infrastructure, architecture, and code – an initial result in the form of a technical prototype.

Are you dealing with an exciting question? We are always looking for stimulating topics that challenge us: codesprint@raysono.com

Further news & articles

Can we help you develop your digital innovations and products? Just get in touch!

Can we help you develop your digital innovations and products? Just get in touch!

Senior Consultant | Digital
Katharina Große-Schwiep
Contact us here

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