Website content
In close cooperation with Hilti, Ray Sono coordinated and implemented the new realignment of the content modules for Hilti's new brand strategy and tone of voice. This is an ongoing process that comes into play whenever new content is created.
Customer magazine
In close collaboration with Hilti, Ray Sono also manages the editorial work, storytelling and copywriting for e.innovation, Hilti’s digital customer magazine. This likewise includes the publication’s conceptual and technical evolution.